So who went to SWPP, what gear did you buy, and what talks did you go ...

So who went to SWPP, what gear did you buy, and what talks did you go too......

12 posts
19 Jan 2014
jonathantennant
Photographer
jonathantenn..
Love the convention

Posted 19 Jan 2014
redbaron
Photographer
redbaron
Never made it in the end. I was going to head up Friday but had car problems and Saturday was booked solid with baby portraits. Gather it was not as big as previous years though and lacking variety.

Posted 19 Jan 2014
jonathantennant
Photographer
jonathantenn..
Quite the opposite.
Phil Jones the organiser changed venues last year as it out grew itself. I now looks like it's outgrown the new venue.
They had all manner of talks from weddings, to editorial, to strobist, to running studios, to using various software.

Posted 20 Jan 2014
redbaron
Photographer
redbaron
jonathantennant

Quite the opposite. Phil Jones the organiser changed venues last year as it out grew itself. I now looks like it's outgrown the new venue. They had all manner of talks from weddings, to editorial, to strobist, to running studios, to using various software.


I was referring more to the trade exhibits and obviously only have feedback from my staff that went, who felt it was top heavy on album suppliers and lacked the variety of the previous year. No Lux Decor nor a few others that are normally worth a look. No Nikon either, though as a Canon user that would not have effected me. I do keep meaning to have a week up there one year simply to get a better feel for which trainers may be worth following up. Some can be quite good at entertaining you for an hour but then when you sit down later and go through the notes you made there is nothing really new.

Posted 21 Jan 2014
Kiboko
Photographer
Kiboko
Neither Park Cameras nor CameraWorld took along much gear I was interested in. To my knowledge, they were the only 'kit' dealers there. Waiting until the Photo Show at the NEC now so I can try Nikons + various Nikkor lenses at the Nikon stand, Pentax gear at the Pentax stand, and the new Tamron 150-600mm lens at the Tamron stand. Hoping all three will be there. Would be great if Canon could do a complete about turn and be open and honest as to their intentions rather than a cloak of secrecy for the last two years: ARE they going to bring out a new 7D MkII, a replacement for the 100-400mm f4.5-5.6L, a replacement for the incredibly old non-IS 400mm f5.6, and an update for the 300mm f4 IS? Just an announcement would be enough. Did I buy anything?, yes, a battery pack for my Nikon at a reduced show price from CameraWorld. I didn't go to any of the talks.

Posted 21 Jan 2014
w4pictures
Photographer
w4pictures
Last year I bought loads of rigging stuff from Ianiro, clamps, arms etc. but this year nothing.

I do wonder how many album suppliers the industry can support. But there was some interesting software, both stand alone and plug ins. Always interested in something that makes my snaps a bit more Salgado and a bit less Sunday Sport.

I also think the old venue was bigger. There seemed to be less congestion and more variety.

Posted 21 Jan 2014
Photoimager
Photographer
Photoimager
Tradeshow - smaller but then it needed to be since last year it was a complete squeeze.
I'm not aware of Nikon having attended any, at least in recent years.
Some suppliers waited until they knew what was happening with 'Focus'.
Pleasing seeing some of my photos on display.
Purchased at the tradeshow - one book at £5

Master classes - I made a couple of wrong choices although the presenters credentials were not in doubt.

Posted 21 Jan 2014
PureWhitePhotography
Photographer
PureWhitePho..
If you go for the talks and have a large dependency on albums I can see the advantage, but having skipped last year I think the trade show part was lacking compared to previous years. Park Cameras and Camera World were there with limited anything, TFC had big stand but demo's only not even some flyers for current general offers on website etc. Bowens and Canon where there, always useful to speak to manufacturers direct - Bowens were helpful with some questions I had. I think with tough times a lot of people held off to see what happened with Focus (now "the Photography show" I understand) as it brings a lot more footfall. It must cost what to run a stand there for 3 days - £7K+? I go more to learn from vendors what they have recently released and what's planed than to buy. I came away with some pocket wizards from Park, but only because the skyports I have the receivers are failing, and I was in need - the show just let me get best price for what I needed. I didn't really see any bargains. I always enjoy Frank Doorhof presenting, so was a bit annoyed that the flash centre published one demo schedule and ran another so when I wandered over around mid day Saturday someone else was presenting Is the birmingham show going to be worth the trip is the bigger question.
Posted 21 Jan 2014
RonA
Photographer
RonA
I also came away with the impression that there was an abundance of album and print exhibiionists and not much "gear"

Nikon have been absent for the last two occasions and I suspect the Convention has been "dropped"  in favour of the forthcoming former "Focus" now "Photo Show" .


I wasn't able to spend enough time there to sit-in on a Masterclass which in my view are generally well worth attending - one in your specific area of interest.


I wasn't too keen on the multi-floor layout but of course that's the design of the hotel and the space afforded to the Convention.
Posted 21 Jan 2014
Bayrunner
Photographer
Bayrunner
The main reason that we (LuxS) don't exhibit there is access to the venue... Parking is minimal and unloading slots short, and then you have to park off site or pay a Kings ransom, especially with a van. Being 1st and 2nd floor, unless you have an army on hand, it's not a quick operation. Everybody wants to get out at the same time at the end, and it's impossible to get a vehicle near to load up and get away. Anyone who saw the carnage outside the old venue with vehicles everywhere in that period will know what I mean - you just can't do that on the junction of the A40 and the A5 at the back of Paddington Green Police station!

However, in terms of the true purpose of the event as a gathering to learn it does a pretty good job: The Trade show just exists as a cash cow for the organisers, and it is amazing how many delegates spend the whole weekend on site and never bother even to walk round the trade show.

Agree with comments on the plethora of album companies - It quells interest in the gear side: Interesting that few of the specialist album companies are currently on the exhibitor list for The Photography Show. Lots of labs that do albums as sidelines and photobook companies, but no GF Smith, Jorgensen etc.



Posted 23 Jan 2014
Bayrunner
Photographer
Bayrunner
PureWhitePhotography

 I think with tough times a lot of people held off to see what happened with Focus (now "the Photography show" I understand) as it brings a lot more footfall. It must cost what to run a stand there for 3 days - £7K+? ...........Is the birmingham show going to be worth the trip is the bigger question.


Having exhibited at both shows I am happy to share the rough costs...

At SWPP, a basic 3x2 stand with electric is about £700 for the weekend.. you then have to get there, live, pay staff etc....  TFC fund their space with extensive gear loan for speakers, and others fund their space by various loans, sponsorships etc. Essentially, for two people on the basic sized stand it's about £1500 in total. (Have to say our bar bill is minimal, and restaurant bills are by no means flamboyant - it would be easy to raise that considerably on sustainance alone!)

At The Photography Show, shell scheme space is £250 per square meter, plus £100 for website, plus electrics - £50 odd for a 13 amp socket, £35 for a spotlight, plus a mandatory testing fee. Then there is accommodation for six days (two days set up....) and other expenses which by the nature of the show are larger than for the SWPP such as printing, display etc. Our policy is not to spend any more on in show advertising such as space in show guides, banners in the halls etc. It's very easy to let the extras get out of hand.

In total, for a 10sq m stand it works out at about £7000k for us.

Is it going to be worth the visit? Well.... there is a pretty good programme of speakers laid on, but I suspect it will be like the year Focus tried the catwalk in the centre, with frequent jams of people traffic while the sessions are on. Most of the regular Focus exhibitors in terms of gear are going to be there, and there seem to be a lot of training companies listed.

The opportunity for exhibitors to get information onto the show website is much better, so you should have plenty of chance to decide whether its going to be worth the trip: Being the first one there is going to be some pretty hefty negative feedback on some aspects of the event, but having been very sceptical about the show initially, I am fairly enthusiastic about the show compared to Focus.
There is certainly not going to be anything like as much empty space as was becoming the case in the last few years at Focus.

Have a look at the show site and make up your own mind http://www.photographyshow.com/   (and how the hell did they get that domain ???)



Posted 23 Jan 2014
Edited by Bayrunner 23 Jan 2014
LaurenceJPower
Photographer
LaurenceJPow..
I spent more time chatting to the girl on the Clic stand than anything else, although I did speak to Hardy on the Flaghead stand, I've know Hardy since he was at Keith Johnson in Great Marlborough Street.

Posted 23 Jan 2014
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