On a certain TV channel the Models seem to be using a material that is a lot shinnier, and more Glossy and does not get absorbed as the models can work in front of the camera's without losing the shine for a good while.
Also worth knowing that if you put on corn oil and then apply treacle or syrup the treacle or syrup clings very well and does not run as you would expect. Then smear nicely. Might be worth filing away in you knowledge for sometime in the future.
A lot of MUAs in the US are recommending that a mixture of glycerine and water does a better job than baby-oil - I've not tried it myself so have no idea if it's true or not - might be worth a try. I've seen olive oil used and under constant video lighting it looks a bit odd, but under stobes it looks quite good with skin tones.